Less uncertainty. More action.
Catalia started from a simple conviction: AI is not just for experts. It lands on your desk, in your teams, in the decisions you make and the work they do every day. We work with SMB and mid-market companies to make AI clear, useful, and firmly under control, with method, closeness, and high standards.
"Our promise: cut the uncertainty so you can act."
of AI in use
How it all started
At Catalia, our story does not start with a trend. It starts with an older conviction: technology is only worth something once it becomes clear, useful, and usable for the people who have to put it to work every day.
That conviction has guided Matthieu Sabourin, Catalia's founder, for more than 20 years. His through line has never been tech for tech's sake. It has been what tech actually changes in the work, the decisions, the organization, and the way people work together. Across those years he built an approach grounded in listening, teaching, experimentation, and co-building: understand before you frame, test before you scale, guide without imposing.
Then came 2023. Generative AI hit like an accelerant. Where many saw a technological break, Matthieu saw a deeper shift: a new way to produce, learn, decide, and work together. So he set out to explore the tools, try the use cases, watch what happened on the ground, and tell real value from noise.
That is what gave rise to Catalia: helping SMB and mid-market companies move forward with AI without rushing, with method, clarity, and control. The ambition is simple. Become a partner you can trust, to move forward right and make it last.
For SMB leaders
who keep moving despite uncertainty
Running an SMB is not about theorizing change. It is about moving, deciding, holding the line, despite uncertainty. Today AI is everywhere: too much information, too many promises, too much noise. And always the same question: how do you move forward without getting it wrong?
At Catalia, we start from a simple conviction:
what matters is not going fast, it is going in the right direction.
Built for you, never copy-pasted
No off-the-shelf solutions. No talk disconnected from the work. We start by understanding your reality: your business, your constraints, your teams.
Step by step, with method
Every step is scoped. Every decision is informed. Every gain is measured. We help you decide what is worth doing, and what is better left undone.
A partner you can trust
On the ground with you, exacting on method, rigorous on security. AI is not the goal. It is a driver of lasting performance.
Catalia. Less uncertainty, more action.
And we really mean them.
We believe in being on-site, speaking the language of each business, and reading the reality of every organization closely. We do not work at arm's length from the real work. We stay as close as we can to what matters to you.
We explore, we test, we challenge old habits. But we never mistake speed for haste. With us, boldness always comes with judgment, and the readiness to say no when something is too risky.
We like methods that work, not rigid frameworks. We measure before we promise, set priorities before we act, and chase tangible results over impressive talk.
Say what you do. Do what you say. Show the results. We work in a relationship that is direct, honest, and easy to read, because trust is built on clarity as much as on competence.
A multidisciplinary team
We connect technology, real business applications, and change management.
Want to join the Catalia team?
Join CataliaCatalia alongside you
across France, and beyond
From Paris to Marseille, from Bordeaux to Strasbourg, our consultants and trainers travel across France to work alongside your teams wherever you are. Geography never slows your AI transformation.
We also work outside France. Our team has years of experience in international settings and works fluently in English, on keynotes, workshops, executive coaching, and rollouts. If you need AI help in English, on-site or remote, we're ready.
An engagement tailored to your AI maturity level
Every organization moves at its own pace. We build a custom path, from first steps to full transformation.
Awareness
What you need
Understand AI, what's at stake, where it applies, and where its limits are, so you can move forward with clarity.
Catalia offer
Keynotes, webinars, AI literacy training, executive coaching, leadership-team workshops.
You leave with
Clear guideposts, a shared language, your first use cases, and the confidence to start.
Learn more →Test & Learn
What you need
Test in practice, find the applications worth pursuing, pick the right tools, and move from ideas to first results.
Catalia offer
Audit, workshops, custom training, coaching, consulting, team-level workshops.
You leave with
A ranked set of use cases, real experiments, best practices, and a realistic action plan.
Learn more →Deploy & transform
What you need
Embed AI in everyday practice, scope where it's used, support adoption, and turn it into a lasting driver.
Catalia offer
Strategic consulting, rollout, change management, coaching, scoping use cases by team, a long-term partnership.
You leave with
A roadmap, AI embedded in daily work, more self-reliant teams, sounder governance, and lasting results.
Learn more →They chose Catalia to enter the AI era
Have a project in mind?
Let's talk about it today.









