AI Training for Companies

Understand artificial intelligence
and put it to work in 1 or 2 days

Your teams hear about AI, sometimes try a few tools, but still struggle to put it to use in ways that are clear, useful, and right for your organization. A Catalia training sets clear guideposts, demystifies what AI can actually do, and embeds your first practical use cases, tailored to your SMB or mid-market company.

Catalia AI training at a company
5,000+ people
trained on AI in 2025
NPS +76
learner satisfaction

They chose Catalia to enter the AI era

Why training

Understanding AI is good. Knowing how to use it in your daily work is better.

A keynote opens the topic. Training makes it stick. By working directly on your own business use cases, your teams walk away with practical habits, instincts they keep, and a shared frame, not a slide deck they forget the next day.

🎯

Grounded in your reality

Use cases built around your roles, your sector, and your tools, not generic examples.

🧪

Practice first

We test, we experiment, we make mistakes together. Learning happens through practice, not theory.

📈

Measurable

Progress is measured in skills acquired, not in immediate satisfaction. What matters is what your teams do differently afterward.

The formats

Training co-built with you, around your needs

The 1-day AI training lays the essentials: understand AI, identify its practical use cases, and make the first practices safe. The 2-day AI training goes further, putting your teams to work on their own use cases to turn understanding into practical use.

We also design bespoke AI training programs, tuned to roles, maturity level, and the objectives of each organization.

Level 1
1 dayof training

Awareness & first steps

Understand generative AI, what it can do and where it stops. Build the right instincts and a shared foundation for the whole team.

What you walk away with

  • The fundamentals of generative AI: what it actually does
  • The types of tools out there and how to tell them apart
  • The most common use cases in your sector
  • Prompting best practices to get real results
  • Your rights and obligations: GDPR, ethics, data security
  • A few real use cases tested during the day

Ideal for

  • Teams starting without a clear frame
  • Organizations that want to align all their people
  • Ahead of a broader rollout
Bespoke
Modulararound your needs

Personalized path

A bespoke program built from your business challenges, maturity level, and objectives. Formats, durations, and content tuned to your organization.

What you walk away with

  • A path tuned to your roles and use cases
  • Practical workshops on your real challenges
  • An action plan and follow-up over time
  • Step-by-step guidance for your teams

Ideal for

  • Companies with department-specific needs
  • Teams that want to go beyond awareness
Catalog

Our AI training programs

Every program is led by our trainers and tuned to your context. Duration: 1 or 2 days, in person or remote.

Program

Content built to get you running on your own

A well-paced program that alternates teaching, demos, and practice. No endless slides, just a day (or two) that holds attention and leaves a mark.

Day 1, Level 1

Awareness & first steps

1

Intro & framing

Why AI is changing companies right now, what we will do together, and what we expect from it.

2

Myths & realities

We separate fact from fiction. What AI actually does, what it doesn't, and why that changes everything.

3

How it works

The principles of generative AI and LLMs explained simply, so people can use them with judgment.

4

Tool landscape & use cases

The types of tools that exist, how to find your way, and the most common use cases in your sector.

5

Prompting & first demos

Effective techniques to get genuinely useful answers. First attempts under real conditions.

6

Rights & duties

Ethics, GDPR, data security: the best practices and the risks to keep in mind every day.

7

Recap & first leads

A look back at what was learned, open questions, and a few practical leads to try the very next day.

Day 2, Level 2 (2-day format)

Hands-on practice & embedding

1

Recap of Day 1 & questions

What surfaced overnight, the open questions, and what we will dig into today.

2

Advanced prompting

Advanced techniques tuned to your roles: personas, constraints, prompt chains. We drill until it works.

3

Hands-on work on your real use cases

Each participant works on their own business topics. We guide, correct, and surface the use cases that fit.

4

Drills & iterations

We repeat, we refine, we compare approaches. The goal: everyone leaves with an instinct, not a theory.

5

Best practices & common mistakes

A group debrief on what works, what gets stuck, and how to keep improving on your own after the training.

6

Individual action plan

Each participant walks away with a clear plan: 3 priority use cases, the chosen tools, the next steps.

For more advanced organizations, Day 2 can focus on deeper, more specific work tied to the AI projects you already have underway.

Bespoke

Personalized path

1

Scoping & framing

We map your business priorities, your AI maturity, and the goals you want to hit, then shape a path that fits.

2

Bespoke workshops by team

Working sessions built around your real use cases, by team or department.

3

Hands-on practice & iterations

Real tests on your tools and processes. One-on-one and group guidance to embed the use cases that fit.

4

Action plan & follow-up

A personalized roadmap, progress tracking, and long-term guidance to make the new habits stick.

Format, duration, and content fully tuned to your organization. Contact us to build your path.
Outcomes

What you walk away with at the end of a Catalia training

After Day 1, each participant can say:
  • I have a clear sense of what AI can do for my team, my leadership, and me
  • I know the basics of generative AI and the right practices to get started
  • I have a first shared foundation with my colleagues to talk about AI without misunderstandings
  • I know the limits, the risks to keep in mind, and how to move forward with confidence
  • I have a few practical use cases in mind for my organization, and I know where to start
On top of that, after Day 2, each participant can say:
  • I have tested several tools and can influence the choice of those that fit my organization
  • I understand prompting best practices and know how to adapt them to my own work
  • I can see for myself how AI helps in my day-to-day work
  • I have a clear action plan: my 3 priorities, my tools, my next steps
Your trainers

Your Catalia trainers

At Catalia, our trainers don't just talk about AI: they use it, test it, take it apart, and put it to work across all kinds of professional settings. They bring a teacher's eye, real command of the tools, and hands-on, real-world experience.

Our trainers are also selected with real rigor: in 2025, only 15 were chosen out of 500 applicants, and every one completes a 50-hour training track before running a session, so the bar for teaching quality stays high and consistent.

Matthieu Sabourin, Catalia founder

Matthieu Sabourin

20 years in tech innovation and change management.

Innovation Transformation Executives
Cindy Fontenas, Catalia AI expert

Cindy Fontenas

15 years in digital transformation and change management.

Digital transformation Change management Teams
Guillaume Guichard, Catalia AI expert

Guillaume Guichard

20+ years in instructional design, AI training expert.

Instructional design AI training Design
Jason Chevrier, Catalia AI expert

Jason Chevrier

Semantics specialist and AI explainer.

Semantics AI explainer Pedagogy
Sami Mhidia, Catalia AI expert

Sami Mhidia

Technology expert, researcher and trainer, 10,000+ hours of experience on LLMs since 2020.

LLMs AI research Tech
Louis Darques, Catalia AI expert

Louis Darques

Entrepreneur, expert in AI and prompt engineering, automation, and generative AI.

Prompt Engineering Automation Generative AI
Martin Labrousse, Catalia AI expert

Martin Labrousse

20 years of experience in change management and generative + predictive AI.

Change management Predictive AI Generative AI
Samuel de Queiroz, Catalia AI expert

Samuel de Queiroz

AI expert, passionate about education and teaching, specialist in AI and visual creation.

Visual creation Education Generative AI
Nasseri Attoumani, Catalia AI trainer

Nasseri Attoumani

AI and data trainer, specialized in computer vision and digital workshops.

Computer Vision Data Digital workshops
Julien Besombes, Catalia AI trainer

Julien Besombes

Data Analyst, expert in AI applied to retail and performance.

Data Analytics Retail Performance
Yassine Doghmi, Catalia AI trainer

Yassine Doghmi

Expert on Google products, AI agents, and prompting.

Google AI AI agents Prompting
Stefan Jovanovic, Catalia AI trainer

Stefan Jovanovic

10+ years in digital transformation, AI and no-code automation expert.

No-code Automation Digital transformation
Stéphanie Mollé, Catalia AI trainer

Stéphanie Mollé

20+ years of experience in digital marketing and training, specialist in AI for healthcare.

AI & Healthcare Digital marketing Training
Nedjma, Catalia AI trainer

Nedjma Fellahi

AI trainer, speaker, and growth hacking specialist.

Growth Hacking Speaker AI
Princia Heritiana, Catalia AI trainer

Princia Heritiana

Specialist in Growth Hacking, No-code, and marketing automation.

Growth Hacking No-code Automation
Emilie Mazoué, Catalia AI trainer

Emilie Mazoué

AI and digital marketing trainer, expert on Gemini, Copilot, ChatGPT, Canva AI, Higgsfield, GEO.

Digital marketing Gemini & Copilot ChatGPT
Trang Nguyen, Catalia AI trainer

Trang Nguyen

9 years in digital marketing, Google coach and Le Wagon trainer, generative AI expert.

Generative AI Google Le Wagon
Aleksandra Skora, Catalia AI trainer

Aleksandra Skora

Certified coach in public speaking, pitch, and AI-augmented leadership.

Public speaking Leadership Pitch
Detsouvan S., Catalia AI trainer

Detsouvan S.

AI System Builder, consultant, and speaker for Google Digital Workshops.

AI Systems Google Advisory
Jean-François Thiriet, Catalia AI trainer

Jean-François Thiriet

20+ years in coaching, AI trainer and collective intelligence facilitator, ethics and governance.

Coaching AI ethics Governance
Nathalie Bouvard, Catalia AI trainer

Nathalie Bouvard

Consultant, trainer, and speaker in generative AI and advising companies.

Generative AI Advisory Speaker
Julie Garnier, Catalia AI trainer

Julie Garnier

10 years in digital training, expert in No Code, generative AI, and artistic creation.

No Code Generative AI Artistic creation
Why train on AI with Catalia?

Demanding, hands-on training, grounded in real work

Choosing Catalia is not just choosing AI training. It is choosing a partner who can make AI understandable, useful, and ready to put to work inside your organization.

We have worked with more than 130 companies since 2022 and trained more than 5,000 people on AI in 2025. Our teams have logged more than 10,000 hours of hands-on AI work, close to the tools, to real cases, and to the questions companies actually ask.

Our training is built to move people forward, not to impress. We help your teams grasp the fundamentals, spot the use cases that matter, test real cases, and make progress methodically, at your maturity level.

The quality of the learning experience is central to how we work. Our programs score an NPS of +76, a sign of how satisfied learners are and how often they recommend us.

130+
companies supported since 2022
5,000+
people trained in 2025
NPS +76
learner satisfaction
10,000+ h
of hands-on AI
Catalia bespoke approach

Our approach

Training built
for your organization

Before designing anything, we start by understanding your real context: your sector, your roles, your tools, your starting level. The goal is simple. Every participant recognizes themselves in the examples and walks away with practices that fit them.

  • A scoping conversation to surface the real need, not just the stated request
  • Use cases built around the roles in your company and your sector
  • A technical level tuned to your starting point, not too simple, not too complex
  • In person or remote, depending on your constraints and your organization
  • At the end of the training, a recommendation on the next step based on observed progress
What comes next?

Training is a step.
Not an end in itself.

The Catalia principle: every session fits inside a step-by-step path. We don't do one-offs. At the end of the training, we recommend a follow-up suited to where you actually stand.

To make it stick over time

Experimentation workshops

4 half-days across the year to guide your teams step by step through real use cases, tracking progress at each stage.

For the executive

Executive AI coaching

Work through the strategic questions one-on-one. Understand what AI means for your organization and make the right calls before scaling.

To organize your use of AI

Strategic partnership

An assessment of how you use AI today, an AI roadmap, and bespoke guidance to move from individual understanding to an organized rollout.

At the end of the training, Catalia shares a clear recommendation on the next steps, based on your context and the progress we have seen.

Catalia worked with us, no BS. Clear, direct, grounded in our reality. Today our teams can run with it on their own, and we see the results in daily work.

Claire L.

Managing Director • SMB

FAQ

Your questions
about the training

The 1-day training (Level 1) sets the basics: understanding generative AI, the tools, common use cases, best practices, and the ethical and regulatory frame. The 2-day training goes further: Day 2 is fully dedicated to hands-on practice on your real use cases, with practical drills and building an individual action plan. For more advanced organizations, Day 2 can focus on deeper, hands-on work.

Any team that wants to adopt AI in a practical, methodical way. Whether you are managers, individual contributors, project leads, or support functions, the training adapts to your starting level. No need to have used AI tools before: we start from zero if needed. It also fits organizations that have already started and want to organize how they use AI.

The training works well with 8 to 20 participants. Below that, we can push personalization further. Above that, we prefer splitting into groups to keep the quality of exchanges and hands-on exercises high. We tune the format to your organizational constraints.

Yes. Our training is available in person and remotely. The in-person format favors exchange and group dynamics, especially on Day 2 with the hands-on exercises. The remote version is fully feasible and effective for distributed or hybrid teams. We adapt the flow to the chosen format.

Every training starts with a scoping conversation. We identify your sector, your roles, your existing tools, your maturity level, and your specific challenges. Examples, use cases, and exercises are then built or tuned accordingly. The goal: every participant recognizes themselves in what they test.

The training is not an end in itself. To close, we share a readout of what was learned and a clear recommendation on the next step: quarterly experimentation workshops, executive coaching, a strategic partnership. We start from where you actually stand to propose the step that fits best, without skipping ahead.

With real rigor. In 2025, only 15 trainers were selected out of more than 500 applicants. Every one completes a 50-hour certification before running a Catalia session. We pick people who combine real-world AI expertise, solid teaching experience, and the ability to adapt how they speak to the realities of your organization.

Catalia (brand operated by Designta EURL) is currently undergoing Qualiopi certification. While we wait for the certificate, our training can be delivered through partner organizations already Qualiopi-certified, which handle the administrative side and secure eligibility for public and pooled funding (OPCO, skills-development plan). This setup, common in the French professional training sector, follows the National Quality Framework.

Concretely: we validate the administrative setup with you at the quote stage, and we specify which certified body carries the training if OPCO/CPF funding is requested.

Choosing Catalia is not just choosing AI training.
It is choosing a partner who can make AI understandable, useful, and ready to put to work inside your organization.

Expertise already proven in real settings

We have worked with more than 130 companies since 2022 and trained more than 5,000 people on AI in 2025.
Our teams have logged more than 10,000 hours of hands-on AI work, close to the tools, to real cases, and to the questions companies actually ask.

Training built for your real challenges

Our training is built to move people forward, not to impress.
We help your teams grasp the fundamentals, spot the use cases that matter, test real cases, and make progress methodically, at your maturity level.

Very high learner satisfaction

The quality of the learning experience is central to how we work.
Our programs score an NPS of +76, a sign of how satisfied learners are and how often they recommend us.

Formats tuned to your context

1- or 2-day training, awareness sessions, workshops, bespoke sessions: we build programs tuned to your organization, your teams, and your objectives, to support a gradual, practical adoption of AI.

What comes next

After the training, clarify your AI strategy

Your teams understand AI. Now, how do you bring it in so it actually pays off? A Catalia engagement helps you find the real drivers, prioritize the right projects, and build a realistic roadmap.

🎯

AI audit

Take stock of your maturity, identify 10–20 relevant use cases, and build a roadmap tuned to your context.

Learn more
📋

Strategy & roadmap

Beyond the assessment, build a clear 2-to-3-year view with governance, organization, and a step-by-step rollout.

Discuss your vision
You might be wondering…

The questions we hear most often

My teams have already tried AI, they don't need this.

Trying ChatGPT and making it a productive part of how the team works are two different things. The training turns "I tried it" into "I know when to use it, how to keep it safe, and which tasks to hand off to it."

We don't have time to pull the teams away for 1 or 2 days.

We tune the format to your pace: per-team sessions, in person or remote, half-days or full days. The short-term productivity hit usually pays for itself in under 2 weeks, through the new habits people put in place.

Your training isn't Qualiopi-certified.

Our courses run through partner organizations that are Qualiopi-certified, so they stay eligible for OPCO funding. Our own certification is under review. The administrative side is handled, and it's included in the quote.

Let's get in touch

Ready to train
your teams on AI?

Tell us your context. We start by understanding where you stand and what you need, then we propose the format that fits best. 1 or 2 days, in person or remote.

Request training Request a callback