AI Keynote
Grasp AI,
frame the usage,
move to action
Your teams do not start AI from the same point. Some are afraid, others over-invest, most don't know where to start. In 90 minutes, a Catalia keynote creates the shared frame that is missing: no jargon, anchored in your sector and your functions.
They chose Catalia to step into the age of AI
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AI is already changing companies. The question is no longer why, but how to use it with clarity and method.
Without a shared frame, teams test tools on their own, with very uneven levels of understanding. Some are afraid, others over-invest. A Catalia keynote sets the right reference points, so everyone understands, dares, and knows where to start.
Grasp the potential
What is possible to do with AI today, the types of tools that exist, and the most common business use cases.
Reassure and frame
Rights and duties, ethics, GDPR, data security, and the best practices to move forward without costly risks.
Spark the desire to act
Concrete demonstrations, examples tailored to your functions, first paths to get started with method the very next day.
The right keynote
for your stake
Three different angles depending on your current priority — an executive who wants to stay ahead, a team to bring along, or a leadership group to align. Every keynote is tailored to your context.
Leadership
Decision
Stay ahead on AI as an executive
Goal
Grasp the strategic stakes of AI before bringing your teams along. Build a clear, realistic view to decide with confidence.
Deliverable
An AI priority grid and a strategic direction tailored to your organization.
Foundations
Understand
Grasp the potential of AI
Goal
Clarify what AI actually does, the tools that exist, the common use cases, and the best practices — for the whole team.
Deliverable
A shared foundation of understanding, a common vocabulary, and the first concrete usage paths for your organization.
Collective
Leadership alignment
Align your leadership team on the stakes and potential of AI
Goal
Bring the whole leadership team onto the same page before rolling AI out to teams. Half-day format, centered on your functional stakes and priorities.
Deliverable
A leadership alignment plan and the first concrete decisions to launch the AI dynamic across the organization.
90 minutes, paced,
clear, interactive
A short, dynamic, and educational format that alternates simple explanations, myth-vs-reality moments, and demos. No endless slides — a keynote that engages and makes people want to act.
Intro & framing
Why we are talking about this now, and what we will do together during the next 90 minutes.
Myths & realities
We separate fact from fiction, no buzzwords. What AI actually does, and what it doesn't.
How it works
A simple explanation of AI and LLMs, so people can use them with judgment every day.
Functional use cases
The types of tools that exist, how to find your way, and the most common use cases in your sector and roles.
Demos & prompting
Simple, effective techniques to pull genuinely useful answers from AI tools.
Rights & duties
Ethics, GDPR, data security: the best practices and the risks to keep in mind so usage stays under control.
Questions & actions
We answer the real questions and close with clear next steps people can act on the very next day.
A Catalia keynote looks like this
A lively format, centered on your teams, anchored in the reality of your company.
Aligned teams, a common language, useful usage
- I have grasped the core uses of AI inside a company — for me, my team, and my leadership
- I know the basics of generative AI and the right practices to get started
- I have a first shared foundation with my teams to talk about AI without misunderstandings
- I have a few concrete use cases in mind for my organization, and I know where to start
- I know the current limits, the risks to keep in mind, and the best practices to move forward with confidence
Want a keynote that gets your teams moving?
The keynote is a first step,
not an end in itself
The Catalia philosophy: every session fits inside a progressive path. We don't do one-shots. After the keynote, we recommend a follow-up suited to where you actually stand.
Possible next step
Tailored training
Move from understanding to practice. A training day to test AI on your real functional use cases, with your teams.
For the executive
Executive coaching
Go deeper on the strategic stakes one-on-one. Understand the implications for your organization before bringing the whole team along.
To anchor over time
Experimentation workshops
4 half-days through the year to support your teams progressively on concrete use cases, with measurement of progress.
At the end of the keynote, Catalia shares a concrete recommendation on the next steps based on your context.
Personalization
A bespoke keynote,
not a generic slide deck
We start by understanding your real context, your sector, and your teams — before we adapt anything. The goal: every participant recognizes themselves in the examples and walks away with concrete uses for their own role.
- An upfront conversation with you to surface the real need, not just the stated request
- Use cases built or tuned around your functional profiles and your sector
- A format tuned to your context: in person (plenary, off-site, leadership) or webinar
- At the end, a concrete recommendation on what comes next, so the momentum continues
Your Catalia speakers
AI expertise, clear pedagogy, field anchoring — not speakers for hire, but a team that knows your stakes and speaks the language of your functions.
Matthieu Sabourin
Founder & AI Expert, Catalia
Cindy
AI & Pedagogy Expert, Catalia
Guillaume
AI & Advisory Expert, Catalia
Jason
AI & Transformation Expert, Catalia
Catalia supported us without the BS. Clear, direct, anchored in our reality. Today our teams are autonomous and we see the results in daily work.
Any organization that wants to build a shared foundation on AI: executives, leadership teams, management layers, individual contributors. The format adapts to the audience — plenary keynote for the whole company, dedicated session for leadership, or webinar for distributed teams.
The standard format is 90 minutes, paced and interactive. It can be tuned to your calendar: short format (1h) for an internal event, half-day for a leadership team that wants to go deeper. We lock the duration during the scoping conversation.
Yes. Our keynotes are available in person and as webinars. The remote format fits multi-site organizations or teams that work distributed. The content and pedagogical quality stay identical.
Before every keynote, we run a scoping conversation to understand your sector, your functions, and your stakes. Examples, use cases, and the technical level are adjusted accordingly. The goal: every participant recognizes themselves in what they hear.
The keynote is not an end in itself. To close, we share a recommendation on what comes next: tailored training, experimentation workshops, executive coaching. We start from where you actually stand after the session to propose the step that fits best.
Plan on 1 to 2 weeks between our first exchange and the keynote. That window lets us schedule a scoping conversation and tailor the content to your context. For complex formats or large organizations, we can plan further in advance.
AI has caught your teams' attention. Now, how do you integrate it?
After awareness and a first understanding, teams ask the next question: how do we actually benefit from it? A Catalia advisory engagement helps you identify the real use cases, prioritize the projects, and build a strategy tuned to your reality.
AI audit
Maturity diagnostic, identification of priority use cases, and a roadmap tuned to your organization.
Learn moreStrategy & rollout
Beyond the diagnostic: governance, accountabilities, and a progressive rollout plan with ongoing support.
Discuss your strategyThe questions we hear most often
We brought in an expert last year and nothing changed.
Our keynote isn't a lecture: we build it with you (use cases from your sector, internal examples when possible) to trigger concrete actions. We close with identified next steps and a named Catalia contact to follow up.
It will land with my teams but not with my leadership.
Adaptable format: executive keynote (strategic focus, governance, ROI) or team keynote (focus on usage, posture, security). Content, examples, and CTAs shift with the audience.
How many people max? Our room is small.
Flexible format: 10 to 200 people in person, unlimited as a webinar. Duration from 45 minutes to 2 hours depending on your constraints. The content stays calibrated whatever the audience size.
Ready to bring
your teams along on AI?
Tell us your context. We start by understanding where you stand and what you need, then we propose a clear, useful, bespoke format. Not a generic slide deck.